Assistant Brand Manager - Shopper Marketing

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This includes analytical and tactical planning as well as coordinating activities of cross-functional teams in merchandising, marketing, and the vendor community.u003c/spanu003eu003c/spanu003e,VerityZone:formtext38,QuestionType:textarea,ActualValueFromSolar:null},{QuestionName:Job Status,AnswerValue:Full-Time (40 Hours),VerityZone:formtext59,QuestionType:checkbox,ActualValueFromSolar:null},{QuestionName:FLSA,AnswerValue:Exempt ,VerityZone:formtext40,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:Posting Title,AnswerValue:Assistant Brand Manager - Shopper Marketing,VerityZone:formtext43,QuestionType:text,ActualValueFromSolar:null},{QuestionName:Department Name,AnswerValue:Merch Planning,VerityZone:formtext39,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:City,AnswerValue:Carlisle ,VerityZone:formtext41,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:State,AnswerValue:Pennsylvania,VerityZone:formtext42,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:Job Category,AnswerValue:Merchandise Planning,VerityZone:formtext44,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:Travel Requirements,AnswerValue:10% ,VerityZone:formtext45,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:Essential Skills,AnswerValue:u003cspan style=font-size:14px;\u003eu003cspan style=font-family:Arial,Helvetica,sans-serif;\u003e• Supports sales and profit goals by executing all tactical elements of marketing programs to support business initiatives.u0026nbsp;u003cbru003e• Responsible for ensuring that program elements are relevant to the customer and drive desired customer behaviors based on consumer insights.u003cbru003e• Utilizes understanding of the customer and marketplace trends to proactively identify issues in customer experience and opportunities for brand growth through Shopper Marketing Activites.u0026nbsp;u003cbru003e• Supports Shopper Marketing Manager in analysis of program elements assessing effectiveness and making recommendation for future improvementsu0026nbsp;u003cbru003e• Advises business on best practices and plan corrections to ensure accuracy and impact of execution for both the Vendors as well as Merchandising Teams.u0026nbsp;u003cbru003e• Work with internal marketing u0026amp; merchandising partners to determine participation of items in shopper marketing programs and media platformsu003cbru003e• Maintain strong ongoing relationships with merchants, marketers and vendors through proactive servicing and successful resultsu003cbru003e• Resolve problematic conditions identified by GIANT or vendors, drive GIANT-specific marketing/promotions planning and execution, troubleshooting of store operations issues.u003cbru003e• Builds credibility within GIANT and with our external business partners by creating mutually beneficial relationships that position GIANT as progressive and innovative.u003c/spanu003eu003c/spanu003e,VerityZone:formtext47,QuestionType:textarea,ActualValueFromSolar:null},{QuestionName:Experience,AnswerValue:2-4 years ,VerityZone:formtext49,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:Education (Highest Level),AnswerValue:Bachelors Degree ,VerityZone:formtext56,QuestionType:radio,ActualValueFromSolar:null}],GQId:2327,isGQResponsive:true,isActive:true,isSocialReferralJobRestricted:false,localeId:1033,AutoOptionalReqId:18592BR,Title:Assistant Brand Manager - Shopper Marketing,JobSiteId:5083,Link:****{Responsive_AdvancedCSS: \,Responsive_BackgroundColor: #ffffff,Responsive_BackgroundImage: ****#333333,Responsive_BaseFontFamily: \u0027Helvetica Neueu0027, Helvetica, Arial, sans-serif,Responsive_BaseFontSize: 16px,Responsive_ButtonBackgroundColor: #6EB43F,Responsive_CompiledCSS: /* remember to define focus styles! */input,select,.control,.ui-selectmenu-button,textarea,.pseudocheckbox,.pseudoradio,.controlWrapper,.textAreaWrapper,.lightBorder,.themed .ui-selectmenu-button,.ui-state-default { border-color: #333333;}.baseFontColor { color: #333333;}.baseColorPalette { background-color: #ffffff; 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